Make direct mail advertising work for you | Mattress stores
Have you been dreaming of great marketing? Look no further than direct mail, which gives you all the tools to target the right people with the right message in the right areas. Are you ready? Let's show you how. Actions 62 percent of mattress shoppers took action in...
Make direct mail advertising work for your business | Health Clubs
Need to energize your gym or health club's marketing? Look no further than direct mail, which gives you all the tools to target the right people with the right message in the right areas. How? Let us show you. Actions 68 percent of gym rats (people who visit a gym...
Make direct mail advertising work for your business | Drug Stores/Pharmacies
Did you know direct mail is one of the most effective advertising mediums in the drug store/pharmacy industry? How, you ask? Let us show you. Actions 61 percent of prescription fillers took action in the past 12 months because of direct mail from a pharmacy, according...
When Choosing Media, Go With Results Over Measurability | Franchising.com
Here's what we know about traditional media: It works. It can be used to deliver compelling content that generates an emotional response from your intended audience. Placements can be highly targeted based on geography, demographics, day part, and contextual/editorial...
Town Money Saver earns Franchise 500 distinction for third time in as many years
LUCAS, Ohio – Advertising franchise Town Money Saver has been ranked in Entrepreneur magazine’s Franchise 500®, the world’s first and most comprehensive franchise ranking. Placement in the Franchise 500® is a highly sought-after honor in the franchise industry, as...
Town Money Saver a top franchise for three consecutive years
LUCAS, Ohio – For the third straight year, Town Money Saver (TMS) is being named a top franchise opportunity by Franchise Business Review. The 14th annual ranking of the top 200 award-winning franchise opportunities was released Jan. 8. The full list is available at...
Direct Mail Response Rates Continue to Outperform Other Channels | IPNM
It may seem counterintuitive in the digital age, but direct mail response rates have increased tremendously and beat out all digital channels in this regard. Read the entire article here: Direct Mail Response Rates Continue to Outperform Other Channels
How Much of the Internet Is Fake? Turns Out, a Lot of It, Actually | NY Mag
• How much of the internet is fake? Studies generally suggest that, year after year, less than 60 percent of web traffic is human; some years, according to some researchers, a healthy majority of it is bot. Read the full article here: How Much of the Internet...
Impressions, Reach, Views and Clicks are BS Metrics | LinkedIn
I know that not everything is about the sale and that brand awareness and building is still a very relevant reason to get a message out into the world, so not every view, impression or click should or needs to be about a conversion, but what we're talking about here...
Print Marketing: Friend Or Foe Of Digital? | Media Post
Marketers are combining print and digital to deliver campaigns that create a genuine connection and reach people where and how they want to be reached. Read the full article here: Print Marketing: Friend Or Foe Of Digital? 12/12/2018