Why a Coupon You Can Hold May Be Harder to Forget (The Neuroscience!)

by Abby Zirzow | Aug 7, 2026 | Industry Specific, Magazine Articles, New franchisees, News, Print Advertising, Sales Tips

Curated by Town Money Saver from USPSdelivers.com | Read the full article here ⇢ Is Direct Mail Adverstising Effective? A Research Study What neuromarketing research can teach us about print, memory, and the value of being physically present in a community Digital...

For the Print Skeptics in the Room: 10 Reasons It Still Works

by Abby Zirzow | Jun 22, 2026 | Industry Specific, Magazine Articles, New franchisees, News, Print Advertising, Sales Tips

Curated from voices.media | Read the full article here ⇢ Report: Inside the Print Revival Every business has heard it before: print is outdated, digital is faster, and attention has moved online. But if that were the whole story, print would not still be earning a...

Clipping Through History: How Coupons Became America’s Favorite Way to Save

by Town Money Saver | Oct 27, 2025 | Industry Specific, Magazine Articles, News, Print Advertising

Curated from History.com | Read the full article here ⇢ How Americans Started Clipping Coupons Coca-Cola first offered a free-glass voucher that helped launch its brand nationwide in 1877. During the Great Depression, couponing becamea lifeline for families trying to...

As trust wavers online, print rises stronger than ever

by Town Money Saver | Oct 23, 2025 | Industry Specific, Magazine Articles, News, Print Advertising, Sales Tips

Curated from Voices Media | Read the full article here ⇢ Why is the print revival happening now? In a world gone digital, print is the steady voice cutting through the noise. Print Is Back—and It’s Working.Print isn’t just surviving—it’s surging in all the right...

Real Connections – Why Physical Advertising Builds Trust in a Digital World

by Town Money Saver | Oct 16, 2025 | Industry Specific, Magazine Articles, New franchisees, News, Print Advertising

Curated from Good Kids | Read the full article here⇢ Beyond Digital: Why Brands Are Investing in Physical Advertising Again In an age where every scroll is another ad, consumers are tuning out digital noise — and tuning into brands that show up in the real world. The...

Maximizing the Power of Print Marketing for Your Local Business

by Town Money Saver | Nov 4, 2024 | Industry Specific, News, Print Advertising

To effectively advertise your products, understanding your target audience’s expectations is crucial. Print marketing remains a powerful way to reach those who prefer something tangible and leave a lasting impression, especially when combined with modern...