by Town Money Saver | Dec 7, 2021 | Print Advertising, Shared
by Michael McCormick From PIworld.com Staying abreast of the effectiveness of marketing channels, as well as evolving consumer trends and preferences is crucial for today’s direct mail providers. It can be challenging even under ideal circumstances to get a handle on...
by Town Money Saver | Dec 7, 2021 | Print Advertising, Shared
Direct mail. Who doesn’t love it? Sure, we’ve all gotten junk mail and would gladly do without that. But what about personalized direct mail? Think about the thrill of going to your mailbox and opening the latch to find mail addressed directly to you, representing...
by Town Money Saver | Oct 5, 2021 | News, Shared
Small businesses long have been the heart and soul of local communities. There is something to be said about being on a first-name basis with a local restaurateur or another small business owner, as such familiarity often translates into exemplary service. According...
by Town Money Saver | Oct 5, 2021 | News, Shared
What’s underfoot in a home can go a long way toward making residences comfortable and aesthetically appealing. A study of homebuyer preferences using data from the National Association of Realtors® found that 54 percent of home buyers were willing to pay more for a...
by Town Money Saver | Oct 5, 2021 | News, Shared
Toothy grins and a mesmerizing orange glow help make jack-o’-lanterns captivating sights come Halloween. Pumpkin carving is an autumn tradition and runs the gamut of simple designs to more intricate artwork worthy of any medium. Although anyone can grab a pumpkin and...
by Town Money Saver | Jul 19, 2021 | Shared
Consumers have been increasingly turning to digital channels—and so too have marketers. But the COVID-19 pandemic has expedited this trend even more. According to a U.S. End-Of-Year Forecast report, digital advertising will account for 55% of all advertising tracked...
