by Town Money Saver | Mar 8, 2022 | Print Advertising, Savings, Shared
WRITTEN BY: Kelly Main for fitsmalbusiness.com. Original publication As antiquated as coupon advertising may sound, coupons are still highly effective. Coupons present businesses with a huge marketing opportunity, which is why about 50% of all...
by Town Money Saver | Jan 7, 2022 | Press Release, Print Advertising
Independent Survey Shows TMS Franchise Owners Are Highly Satisfied LUCAS, OHIO – Town Money Saver was recently named a Top Franchise for 2022 by Franchise Business Review. This is 17th annual ranking of the 200 best franchise opportunities as rated by franchise...
by Town Money Saver | Dec 7, 2021 | Print Advertising, Shared
by Michael McCormick From PIworld.com Staying abreast of the effectiveness of marketing channels, as well as evolving consumer trends and preferences is crucial for today’s direct mail providers. It can be challenging even under ideal circumstances to get a handle on...
by Town Money Saver | Dec 7, 2021 | Print Advertising, Shared
Direct mail. Who doesn’t love it? Sure, we’ve all gotten junk mail and would gladly do without that. But what about personalized direct mail? Think about the thrill of going to your mailbox and opening the latch to find mail addressed directly to you, representing...
by Town Money Saver | Apr 8, 2020 | COVID-19, News, Print Advertising
Forty years ago, Nariman K. Dhalla wrote an article for Harvard Business Review explaining why advertising during economic recessions is key to surviving them. In the article, he said recessions are fueled by “underconsumption” and cited these common...
