by Town Money Saver | Jan 16, 2018 | News, Press Release
Town Money Saver (TMS) was recently named a top franchise for 2018 by Franchise Business Review. This is the 13th annual ranking of the top 200 award-winning franchise opportunities. The list is available at franchisebusinessreview.com. TMS is a direct-mail...
by Town Money Saver | Jan 5, 2018 | Press Release
Retro can be both cool and effective — just ask Intronis, a data protection company. It implemented a multi-channel campaign centered around a dimensional mailer, with an initial direct mail incentive being an Atari game console replicator. The effort included two...
by Town Money Saver | Jan 5, 2018 | Print Advertising
Prints ads were the top advertising channel according to MarketingSherpa’s survey, with four out of five Americans (82%) telling them they trusted newspapers and magazine ads. In fact, there was a clear schism between traditional/offline advertising and...
by Town Money Saver | Jan 5, 2018 | Print Advertising
Want proof that print drives sales? Just ask the researchers at Temple University, who found that print has more impact than digital when it comes to increasing reader engagement, recall, and ultimately, purchases. The study was sponsored by the Postal Service...
by Town Money Saver | Jan 5, 2018 | Print Advertising
Because we get the majority of our data from cell phones, computers, and tablets, digital marketing seems to run the advertising world. However, the advent of digital ads do not mean paper marketing has no power. In fact, paper marketing actually has several...
by Town Money Saver | Jan 3, 2018 | News, Savings, Shared
When people say “resolution,” a groan or eye roll usually follows. Yet every year, thousands of people line up for gym memberships and ditch the sweets only to fall back into old habits after just a few weeks. Life happens. But there are resolutions that can be easy...
by Town Money Saver | Dec 28, 2017 | News, Savings, Shared
A lot of people say it every January, but few follow through with their resolution to be smarter with their money. That’s OK. We’re human. We’re all guilty of failing to follow through with various plans. The good news is that being more efficient with your money in...
by Town Money Saver | Dec 21, 2017 | News, Press Release
CUYAHOGA FALLS, Ohio – Local advertising franchise Town Money Saver (TMS) recently recognized a few of its elite franchisees during its 25th annual meeting at the Sheraton Suites in Cuyahoga Falls. TMS franchisees Stacey Carter, Jeff Ulery, and Mark Goehler all took...
by Town Money Saver | Nov 27, 2017 | News
Based on a survey of 13,000 franchise owners, here are 16 of the top-ranked franchises that many people can buy into for less than $20,000, starting with the lowest start-up investment. Read the entire article » Source: Franchises That Don’t Cost a Lot | Bottom...
by Town Money Saver | Nov 16, 2017 | Print Advertising, Shared
There are typically two certainties when it comes to budgeting: you will want more money than you had this year and you might get a smaller budget next year. Read the entire article » Source: Budgeting for 2018 – Why High Value Direct Mail is More Important...