Print vs. Digital Marketing: Why Both Matter in 2025
For years, many have claimed that print is dead, replaced by the rise of digital marketing. But is that really true? Let’s take a closer look at both forms of marketing to uncover the truth. Digital marketing includes email campaigns, social media, websites, and...
How Coupons Can Drive Small Business Growth in Your Community
In today’s competitive market, small businesses are constantly seeking ways to attract customers and boost sales. One timeless yet powerful tool in their arsenal is coupons. Far from being outdated, coupons remain a highly effective way to drive traffic, increase...
Smart Strategies to Save Money Amid High Inflation
Consumers hardly need a reminder that inflation has significantly impacted their finances in recent years. The rising costs of products and services have left many with little choice but to scale back and seek ways to save. According to Investopedia, the inflation...
Print Marketing Myths Debunked: What Every Business Owner Should Know
In an age dominated by digital advertising, print marketing is often overlooked or dismissed as outdated. But the truth is, print remains a highly effective medium, especially when paired with digital strategies. Let’s bust some common myths about print marketing and...
Maximizing the Power of Print Marketing for Your Local Business
To effectively advertise your products, understanding your target audience's expectations is crucial. Print marketing remains a powerful way to reach those who prefer something tangible and leave a lasting impression, especially when combined with modern technology....
Direct Mail Marketing in 2024: The Underrated Powerhouse
Rediscovering the Charm of Direct Mail Marketing In an era where digital marketing is the buzzword, it’s easy to overlook the enduring power of direct mail marketing. Contrary to popular belief, this traditional form of marketing is far from being obsolete. In fact,...
TMS celebrates 30 years, named top low cost franchise
Entrepreneur magazine has again named Town Money Saver (TMS) one of the top 100 franchises in the US that can be started for less than $50K. TMS, celebrating its 30th year, has been recognized as a top low cost franchise for the sixth consecutive...
Coupon Advertising & Ways to Make It Work for You | Fit Small Business
Coupons present businesses with a huge marketing opportunity, which is why about 50% of all businesses use coupon advertising.
Notable figures to celebrate this Black History Month
Each February, individuals across Canada and the United States celebrate Black History Month. Both nations have much to celebrate, and these are just a few of the individuals who have done much to advance the causes of Black people in the United States and Canada.
7 things to know before replacing windows
The decision to replace windows often comes down to aesthetics and necessity. Drafty windows can reduce energy efficiency in a home, requiring HVAC systems to work harder to keep interiors comfortable. The harder the HVAC must work, the more homeowners will pay in...