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When Choosing Media, Go With Results Over Measurability | Franchising.com

When Choosing Media, Go With Results Over Measurability | Franchising.com

by Town Money Saver | Jan 15, 2019 | Print Advertising, Shared

Here’s what we know about traditional media: It works. It can be used to deliver compelling content that generates an emotional response from your intended audience. Placements can be highly targeted based on geography, demographics, day part, and...
Town Money Saver earns Franchise 500 distinction for third time in as many years

Town Money Saver earns Franchise 500 distinction for third time in as many years

by Town Money Saver | Jan 10, 2019 | News, Press Release

LUCAS, Ohio – Advertising franchise Town Money Saver has been ranked in Entrepreneur magazine’s Franchise 500®, the world’s first and most comprehensive franchise ranking. Placement in the Franchise 500® is a highly sought-after honor in the franchise industry, as...
Town Money Saver a top franchise for three consecutive years

Town Money Saver a top franchise for three consecutive years

by Town Money Saver | Jan 9, 2019 | News, Press Release

LUCAS, Ohio – For the third straight year, Town Money Saver (TMS) is being named a top franchise opportunity by Franchise Business Review. The 14th annual ranking of the top 200 award-winning franchise opportunities was released Jan. 8. The full list is available at...
Direct Mail Response Rates Continue to Outperform Other Channels | IPNM

Direct Mail Response Rates Continue to Outperform Other Channels | IPNM

by Town Money Saver | Jan 9, 2019 | Print Advertising, Shared

It may seem counterintuitive in the digital age, but direct mail response rates have increased tremendously and beat out all digital channels in this regard. Read the entire article here: Direct Mail Response Rates Continue to Outperform Other Channels
How Much of the Internet Is Fake? Turns Out, a Lot of It, Actually | NY Mag

How Much of the Internet Is Fake? Turns Out, a Lot of It, Actually | NY Mag

by Town Money Saver | Jan 9, 2019 | Print Advertising, Shared

• How much of the internet is fake? Studies generally suggest that, year after year, less than 60 percent of web traffic is human; some years, according to some researchers, a healthy majority of it is bot.   Read the full article here: How Much of the Internet...
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