Reality check on digital advertising vs print: trust and influence are much lower with digital

by | Sep 9, 2017 | Print Advertising | 0 comments

Trusted – Not Really

Printed ads are trusted much more than digital ads, the influence of ads on social media is very low. And direct mail significantly outperforms digital.

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Source: Reality check on digital advertising vs print: trust and influence are much lower with digital – insights4print.ceo – Eddy Hagen

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